This report investigates the reasons why acupuncture, homeopathy, herbal medicine, vitamin therapy and other alternative modalities are flourishing Alternative Medicine: Why so popular? by Hans R. Larsen, MSc ChE In 1997 Americans made 627 million visits to practitioners of alternative medicine and spent $27 billion of their own money to pay for alternative therapies. In contrast, Americans made only 386 million visits to their family doctor. It is estimated, by none other than the Harvard Medical School, that one out of every two persons in the United States between the ages of 35 and 49 years used at least one alternative therapy in 1997. That is a growth of 47.3 per cent since 1990. This is spectacular by any means and of great concern to conventional (allopathic) medicine especially since the people using alternative medicine are primarily well-educated, affluent baby boomers(1). The trend to alternative medicine is repeated throughout Western society. In Australia 57 percent of the population now use some form of alternative medicine, in Germany 46 percent do, and in France 49 percent do. The growth of some types of alternative medicine is indeed astounding. Between 1991 and 1997 the use of herbal medicines in the United States grew by 380 per cent and the use of vitamin therapy by 130 per cent. These are impressive numbers by anyone's standard(1-3). What it is and isn't Ayurvedic medicine has been practiced in India for the past five thousand years and has recently undergone a renaissance in the West due, in no small measure, to the work and lectures of Dr. Deepak Chopra, MD. Ayurvedic medicine is a very comprehensive system that places equal emphasis on body, mind, and spirit and uses a highly personalized approach to return an individual to a state where he or she is again in harmony with their environment. Ayurvedic medicine uses diet, exercise, yoga, meditation, massage, herbs, and medication and, despite its long lineage, is as applicable today as it was 5000 years ago. For example, the seeds of the Mucuna pruriens plant have long been used to treat Parkinson's disease in India; it is now receiving attention in conventional circles as it is more effective than l-dopa and has fewer side effects(4). | |
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