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         Advertising:     more books (100)
  1. Advertising: New Techniques for Visual Seduction by Uwe Stoklossa, 2007-04-14
  2. The World's Top Photographers Workshops: Fashion & Advertising (World's Top Photographers' Workshops) by Magdalene Keaney, 2007-10-16
  3. Ogilvy on Advertising by David Ogilvy, 1995-09-14
  4. Graphis Advertising Annual 2008 (Graphis Advertising Annual)
  5. The Golden Age of Advertising - The 70s (Taschen 25)
  6. Integrated Advertising, Promotion, Marketing Communication and IMC Plan Pro Package, Second Edition by Kenneth E. Clow, Donald Baack, 2003-05-15
  7. Cutting Edge Advertising II by Jim Aitchison, 2003-10
  8. Advertising Campaign Strategy: A Guide to Marketing Communication Plans by Donald Parente, 2005-09-13
  9. Fashion Advertising and Promotion by Jay Diamond, 1996-01-01
  10. Advertising the American Dream: Making Way for Modernity, 1920-1940 by Roland Marchand, 1986-09-18
  11. Advertising Design and Typography by Alex White, 2006-10-15
  12. Advertising, the Uneasy Persuasion: Its Dubious Impact on American Society by Michael Schudson, 1986-08
  13. Search Engine Advertising: Buying Your Way to the Top to Increase Sales (VOICES) by Catherine Seda, 2004-03-05
  14. Advertising Strategy: Creative Tactics From the Outside/In by Tom Altstiel, Jean Grow, 2005-11-09

61. Cost Per Click CPC Performance Advertising And Affiliate Network
Offers a doit-yourself cost per click advertising network. Track referral and affiliate programs, pay per leads, CPA and CPM campaigns.
http://www.directclicks.com/
Select your traffic level, payment levels and upload your creative its that easy. Activate and Deactivate your campaign based on your objectives and needs. Gather statistics in real-time, assess the performance and adjust your campaign to meet your objectives.
is a self-service cost per click service utilizing the Direct Response Advertising Network with 300,000+ category specific participating partner sites. provides advertisers with direct control over cost-per-click advertising campaigns through the network. Member Login Area Email/Domain: Password:
forgot password?
It's really that easy to get started
  • Create an account $250 minimum to start
  • Build a campaign
  • Upload your creative
  • Start watching your traffic grow. Get started! Learn more... Once your campaign is underway you can make adjustments in minutes.
    Not happy with the response rate for a particular banner? Getting to much traffic too quickly? No problem, because you can add or change creative elements or even entire campaigns whenever you want. After all, it's your business and you should be in control.
  • 62. Welcome To Network Advertising Initiative
    NAI is a group of third party network advertisers who are committed to increasingconsumer confidence and contributing to the growth of electronic commerce
    http://www.networkadvertising.org/
    . . . Empowering Consumers with Knowledge and Choice
    HIGHLIGHTS Top Government Representatives and Industry Luminaries to Present at NAI Spyware Forum. View press release ESPC Project Lumos Whitepaper now available. Click here The Email Service Provider Coalition Unveils Project Lumos Technical Architecture for Eradicating Spam. View press release Email Service Provider Coalition formed within the NAI. View press release The NAI has announced industry guidelines for the use of web beacons. View press release Web beacons guidelines. View here NetworkAdvertising.org launched. View press release What is the NAI?
    The NAI (Network Advertising Initiative) is a cooperative group of network advertisers . We have developed a set of privacy principles , in conjunction with the Federal Trade Commission. The NAI's foremost commitment is to provide consumers with clear explanations of Internet advertising practices and how they affect you and the Internet itself.
    Opt-Out
    Most content on the Internet from the latest political news to up-to-the-minute sports scores and stock quotes is free to consumers. Why? Because of effective Internet advertising. The NAI knows, however, that users are concerned about their online privacy. So, our member companies have banded together to give you the choice to “ opt-out ” of targeted advertising delivered by each and every NAI ad network.

    63. Medibag Company - Pharmacy Bag Advertising
    Specializing in print advertising on pharmacy prescription bags. Offers services nationwide.
    http://www.medibagcompany.com
    The Medibag Company has been providing prescription bags to pharmacies nationwide since 1988.
    By providing affordable advertising printed directly on the pharmacy's prescription bags, Medibag helps local businesses operating near these pharmacies to reap the rewards of repeat exposure to thousands of walk-in pharmacy customers.
    Click here to Learn More

    Nationally, Medibag produces over 6.5 million prescription bags per month. Pharmacies such as Kroger, Raleys, Longs Drugs, Dillons, The Medicine Shoppe and others utilize Medibag to enhance pharmacy relationships within their communities by allowing community driven business to promote their services on the prescription bags. Medibag Company provides high volume, affordable pharmacy bag advertising printed directly on prescription bags which are handed directly to thousands of pharmacy customers who live in the area in which your business resides.
    Pharmacy bag advertising is the most effective way to promote any business, large or small. The Medibag program provides maximum exposure for your business at an extremely low cost.
    Through the Medibag program, local medical and professional businesses can reach out to their communities in a way that is both professional and cost-effective. Medical and professional businesses take advantage of the Medibag's unique pharmacy bag advertising. A few examples of successful businesses involved in this exciting program include:

    64. ValueClick, Inc. Provides A Wide Range Of Products And Services That Enable Adve
    Provides internet advertising solutions for publishers of web sites and onlineadvertisers, focusing on costper-click.
    http://www.valueclick.com/
    ValueClick Media Commission Junction Mediaplex PriceRunner ValueClick Media Commission Junction Mediaplex PriceRunner ... Contact

    65. Index
    A full service advertising agency specializing in aviation, and the complete marketing needs of the various related industries that support it.
    http://www.mai-stl.com

    66. Welcome To RAB.com | Radio Advertising Bureau

    http://www.rab.com/

    67. Ast Design & Advertising Ltd
    Offers advertising, marketing and design for print and Internet. Based in Hastings, East Sussex.
    http://www.astdesign.co.uk/
    You can still contact us by: e-mail: enquires@astdesign.co.uk Telephone: 01424 814111 Facsimile: 01424 814114 or write to:
    Stocks Green Farmhouse, Guestling,
    Hastings, East Sussex TN35 4LS

    68. RAB - The Radiocentre, 77 Shaftesbury Avenue, London, W1D 5DU - 020 7306 2500 -
    Going beyond spot advertising. Need proof that it works? Aerials Foundation.Courses and Seminars v5.04.18 © Radio advertising Bureau 2004.
    http://www.rab.co.uk/rab2004/
    [ my RAB ] [ latest news ] [ search ] [ contact us ] ... [ training and events ] Latest News The Ideas Generator Planning Guru Inspire yourself Experience radio What results can you expect? How people listen Making it happen Starting Out What could radio do for me? Understanding the Listener Thinking about creative? Going beyond spot advertising Need proof that it works? Aerials Foundation Courses and Seminars Top Tips and Advice Great Radio Ads Agency Showreels Weird and Wicked Effectiveness Research Effective Creativity Case studies and testimonies Frequently Asked Questions Latest information on Digital Radio What is digital radio? How can I listen? Who's listening? What can digital radio do for advertisers? Where can I listen? Useful presentations/publications Marketplace Charts Quarterly report Top 20s Revenues and forecasts Audiences New technologies Commercial Radio Listings Station maps Who sells who? Who owns who? Programming database Training and events Salespoint contact information Radio-ads search RAB recommended playlists Help Audio branding Media Planning Advertisers Creativity Effectiveness Digital Radio Marketplace Station Info Radio Ads var RadMenu1 = new RadMenu('RadMenu1',false,true,false);RadMenu1.ShadowColor = 'Black';RadMenu1.Browser = 'Gecko';

    69. Tobacco Explained: 4. Advertising
    ASH UK Paper. Reviews industry cigarette ads over the years, their messages, emphasis, and effects.
    http://www.ash.org.uk/html/conduct/html/tobexpld4.html
    ASH/ Industry conduct/ Tobacco Explained: 4. Advertising summary Tobacco Explained Advertising I am always amused by the suggestion that advertising, a function that has been shown to increase consumption of virtually every other product, somehow miraculously fails to work for tobacco products. Emerson Foote, former Chairman of McCann-Erickson, which handled US$20m of tobacco industry accounts expressing incredulity at the claim that tobacco advertising has no impact on the number of cigarettes smoked and, hence, the harm caused. Summary The first cigarette advertisements unashamedly pushed either reduced risk, health reassurance or even health "benefits" of smoking a specific product. By the forties, these were being criticised for being deceptive – and by the fifties the most successful advert of the modern era, the Marlboro Man, had been born. In the sixties, manufacturers were using adverts to deny that their products caused cancer. The tobacco industry has repeatedly asserted that banning advertising would be an infringement of "commercial free speech", but has never answered the criticism that much of its advertising was misleading. The industry also introduced "brand stretching" as ways of circumventing bans on advertising and sponsorship in the early 1980’s and still uses the concept to this day. Earlier this year BAT announced a new Formula One racing team, to be called British American Racing.

    70. Internet Advertising Bureau :: Home Page
    Member organisation that aims to support the development of the interactivecommercial markets. Information about the IABUK, working groups,
    http://www.iabuk.net/
    IAB Home Online Guides News Knowledge Bank ... CreativeShowcase.net Internet Advertising Bureau Ingram House, 13-15 John Adam Street, London, WC2N 6LU
    tel +44 (0)20 7886 8282 fax +44 (0)20 7886 8283 email info@IABuk.net
    Company registration 3650406. Registered office: 21 Wilson Street, London EC2M 2TD UK Joining the IAB has never been easier. The rewards of becoming a member are wide-ranging and can benefit you and your company immediately and in the long term. Find out here how to be a part of the online success story and to see what the IAB can do for your company. Find out how to Join Us The Best in Online Creative
    23 September 05 Engage 2005
    27 October 05 Engage 2005
    2 Sep 05 Admonsters: programme details released
    4 Aug 05 Campaign for the best in online
    25 Jul 05 Help achieve a valuable insight into your marketplace
    21 Jul 05 Online media measurement goes international
    21 Jul 05 IAB and RAB collaboration proves power of joint online and radio advertising
    19 Jul 05
    These are some of our most interesting links. Please take a look.

    71. Women's Health Project Tobacco Advertising And Women
    NOW pamphlet. Within six years of the tobacco industry's introduction of cigarette brands and ad campaigns targetting women, the number of girls smoking increased 110%. Factsheet and research references.
    http://www.now.org/foundation/health/whp/fact4.html

    72. WARC.com - World Advertising Research Center
    Searchable database of over 25000 articles, case studies and summaries from 30global content sources. Includes daily industry news service, advertising
    http://www.warc.com/
    LOG-IN
    Username Password
    SEARCH
    All Food Drink Motor/Auto FMCG Retail Health/Pharma Travel/Tourism Toiletries/Cosmetics Telecoms Full listing All Audi Adidas Benadryl British Airways Colgate Domino's Pizza Dr Pepper easyJet FT.com Glenmorangie Full listing All Build brand equity Change brand image Create awareness Develop market Relaunch brand Launch new brand Increase sales Alter corp. image Full listing Select Food Advertising Sponsorship Children IMC Loyalty Segmentation Branding Qualitative Product placement Recency All Apple Burger King Diageo Fallon General Motors Ikea Nestle Omnicom Group WPP Group Full listing
    WARC PARTNERS
    ADVERTISE ON WARC
    Sep 18, 2005 Interpublic Accounting Woes Continue Outdoor Ad Group Expands Horizons UK Newspaper Reports Format Change Success Profits Boost For Saatchi Brothers ... SIGN UP FOR FREE NEWS RSS FEED
    WHAT'S NEW ON WATC
    CHEAT SHEETS:
    Get to grips with key issues in an instant
    WARC Quick Briefs
    What's new this month?
    Full Guide
    BROWSE THE WARC INDEX
    Advertising
    Creativity
    Effectiveness Budgets ... Ethnic
    WARC PUBLICATIONS
    Advertising Statistics Yearbook 2005
    Advertising Works and How

    Advertising Works 13

    World Drink Trends 2005
    ...
    Marketing Alcoholic Drinks 2005
    WARC ADVICE
    HOT TOPIC GUIDES
    Search advertising In-store TV- new medium?

    73. Advertising By Design
    Offers print media design, copy writing, customized graphics, and web site design and development. Includes online portfolio. Located in Sacramento, California. Requires Flash
    http://www.advertisingbydesign.com/
    W elcome to...
    This site uses FLASH by Macromedia.

    If you were able to view the above logo animation, you already have the Shock Wave / Flash plug-in installed in your browser.
    If you were not able to view the logo animation above,downloading and installing the plug-in is very simple.
    Estimated down load time is three minutes.
    Best viewed in: 800 x 600 Screen Resolution and a thousand or more colors.
    Designed for and produced by Advertising By Design, E N T E R Updated 12/03/03

    74. EAA - Emergence Of Advertising In America: 1850 - 1920
    Covering the early history of advertising in the United States, and drawn fromthe Rare Book, Manuscript, and Special Collections Library at Duke
    http://scriptorium.lib.duke.edu/eaa/
    The Emergence of Advertising in America: 1850 - 1920 (EAA) presents over 9,000 images, with database information, relating to the early history of advertising in the United States. The materials, drawn from the Rare Book, Manuscript, and Special Collections Library at Duke University, provide a significant and informative perspective on the early evolution of this most ubiquitous feature of modern American business and culture.
    Category Descriptions

    Information on all eleven categories. Provides access to browsing within individual categories.
    Timeline

    Overview of advertising and influential developments, 1850 - 1920. Search
    Search across all or within individual categories.
    About the site

    This site includes historical materials that may contain negative stereotypes or language reflecting the culture or language of a particular period or place. These items are presented as part of the historical record.
    1997/1998 Award Winner
    Library of Congress/Ameritech Digital Library Competition.

    Home
    Category Descriptions Search ... About the site A project of the Digital Scriptorium and the Rare Book, Manuscript, and Special Collections Library

    75. Central Ad Software: Ad Management Solution
    Ad management solution used to rotate and schedule advertising throughout your site.
    http://CentralAd.com
    Latest Update!
    Central Ad 4.03 Update Available
    3-20: BUILD 2 available (4.03.2) Support
    We offer a comprehensive help section and an on-line technical support database for Central Ad 4.0.
    [ GO TO SUPPORT]

    Secure Ordering
    Order Central Ad 4.0 on our secure on-line form.
    Order Now!
    Central Ad 4.0: Scalable Solution
    Central Ad 4.0 is our latest in affordable ad-serving products designed to help increase your advertising revenue. Central Ad 4.0 offers support for the newest technologies, improved scalability, and an updated interface. Features:
    • Rich Media/HTML support Full campaign scheduling Impressive scalability Versatile site-wide ad management Robust reporting Intuitive, fast web interface

    76. Ad*Access
    Ad*Access, John W. Hartman Center for Sales, advertising, and Marketing.The Ad*Access Project, funded by the Duke Endowment Library 2000 Fund,
    http://scriptorium.lib.duke.edu/adaccess/
    The Ad*Access Project, funded by the Duke Endowment "Library 2000" Fund, presents images and database information for over 7,000 advertisements printed in U.S. and Canadian newspapers and magazines between 1911 and 1955. Ad*Access concentrates on five main subject areas: Radio, Television, Transportation, Beauty and Hygiene, and World War II, providing a coherent view of a number of major campaigns and companies through images preserved in one particular advertising collection available at Duke University. The advertisements are from the J. Walter Thompson Company Competitive Advertisements Collection of the John W. Hartman Center for Sales, Advertising, and Marketing History in Duke University's Rare Book, Manuscript, and Special Collections Library. Browse Ad*Access Search Ad*Access Database Timeline ... Frequently Asked Questions
    This site includes historical materials that may contain negative stereotypes or language reflecting the culture or language of a particular period or place. These items are presented as part of the historical record.
    Home Browse Search Timeline About Ad*Access ... FAQs
    A project of the Digital Scriptorium
    Rare Book, Manuscript, and Special Collections Library

    77. A Spectrum Of Promotional Products - Solving Your Marketing Needs
    Source for promotional items, ontime delivery, and reasonable prices. Search on-line catalog for promotional products, custom imprinted products, advertising ideas.
    http://www.SpectrumAdvertising.com/
    Main Office Promotional Consultant Virtual Showroom About Us ... Links Spectrum Specialty Advertising © 2003

    78. Advertising Marketing Review
    A trade magazine providing articles and access to statistical reports andpublications from the Department of Commerce.
    http://www.ad-mkt-review.com/

    is now online!

    Check it out!

    September 2005 Home Page
    Feature Archive

    Production Tools

    State Marketing Data

    US Marketing Data
    ...
    The AMR Bookshelf

    Contact Ken Custer at 303-277-9840.
    Feed Shark
    Information Resources for Advertisers and the Media Now over 1300 pages. 500,000 economic reports are just two mouse clicks away. About Us Advertising Rates Contact Us RSS ... From the Publisher: Sign up for the 2005 Service Directory! This Issue: Is Radio to Survive Again? Radio is facing its toughest challenges ever. Can it survive? Possibly, especially considering new technology that will make AM out perform FM. Abacus Reveals Double Digit Growth In 2004 For Multi-Channel Retailers Abacus announced the release of the 2005 Abacus Multi-Channel Retail Annual Trend Report, which shows a healthy 10 percent increase in total call-center and website sales for 2004. Is This the End of Quark? Years of alienating its customers and the press are coming back to haunt Quark as Adobe continues to gain marketshare with InDesign. Will Quark survive? or is the question really "should" it survive... Promotional Products, a 17.4 Billion Dollar Industry

    79. May Advertising - Quality Signs Since 1946 Specializing In Manufacturing, Point
    Produces ATM, fence, security, and convenience store signs and equipment.
    http://www.mayadvertising.com
    // This function is from JLscript.js // Writes out the correct style sheet based on the client broser version writeBrowserSpecificCSS('/library/css'); // This function is from JLscript.js // Creates the on and off image objects for rollover images createNavImages('/images'); Our commitment throughout over a half century in business has been to provide our clients with the best quality products available anywhere combined with outstanding customer care. Using the latest design technology and fabrication techniques, our skilled professionals produce quality signage that will meet your company`s or your client`s unique and individual needs. This longstanding dedication to creating exceptional products - on time, on budget, and on target - has positioned May Advertising as one of the largest sign companies in the United States.

    80. Institute Of Practitioners In Advertising
    Learn how the IPA can help advertising agencies win and develop new business.
    http://www.ipa.co.uk/
    Members: Guests: Total: IPA SEARCH Search entire site Advanced Search
    Home
    About the IPA Choosing agencies Client briefing ... Virtual Tours onMenuClicked(91) Home Welcome to the Institute of Practitioners in Advertising The IPA is the trade body and professional institute for leading agencies in the UK's advertising, media and marketing communications industry, covering the Creative, Direct Marketing, Healthcare, Media, New Media, Outdoor, Sales Promotion and Sponsorship sectors. Welcome to the IPA To log on to the IPA site, please enter your email address Email: About the IPA Committees Choosing an agency IPA Jobs Online
    Virtual Tour Members

    What can the IPA do for you in your agency sector, your community, and your particular role within it? Non Members
    What can the IPA do for you should you choose to join us? Students
    What the IPA can do for you in terms of career planning as well as information about marketing and agencies in the UK Clients
    How does the IPA work on behalf of its member agencies? Industry News Web tools View all

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